Forbes names local business to ‘best’ list

FRONT Redmond cmyk 5

Redmond Inc. has been named to Forbes’ list of America’s Best Small Companies, the only company in Utah recognized. Forbes, an American business magazine which focuses on finance, investing, and industry topics, sought out the top twenty-five “small giants that have chosen to be great instead of big”.

Now headquartered in Heber City, Utah, Redmond Inc. began when Milo and Lamar Bosshardt, Redmond farmers, turned to mining salt after a 1958 drought.  In 1999 Rhett Roberts bought the company and became CEO, leading the company to where it is today with approximately 320 employees, offices in both Heber and Redmond, and sales topping $65 million.

“I think it’s neat that Forbes Magazine featured Redmond in its list of America’s best small companies,” said Roberts in a message to associates. “I just wish they wouldn’t have focused so much on the CEO role. It’s kind of what business magazines tend to do, but each of you have as much to do with Redmond’s good reputation as I do. I am more grateful all the time for what we’re achieving together — we have good reason to be excited about where we are headed! Thank you!”

In addition to Real Salt, Redmond Inc. has expanded to include brands such as Best Vinyl, Ice Slicer, Real Foods Markets (4 Utah locations), Earthpaste, Redmond Equine, Trophy Rock, Redmond Clay, Redmond Natural, Rocky Mountain Vinyl, Coyote Threads, Redmond Heritage Farms, Redmond Bentonite, Re-lyte, Redmond Bath Salt, DIY Fence Products, and Redmond Critter Rock.

Being acknowledged “as outstanding by those who know it best in its industry and its community” was one of the first criteria for being named to Forbes’ list, and countless honors and awards from natural food gurus, the Utah Business Association, and other industry greats, significantly qualified Redmond Inc. in this aspect.

Companies named must also have “had the opportunity to get much bigger much faster, but instead decided to focus on being great rather than being big,” and according to Darryl Bosshardt, a Marketing and Business Developer for Redmond, “many companies have approached Redmond wanting to join the Redmond family of companies, but we want to manage that growth through appropriate pacing to maintain our unique culture”.

Redmond has been recognized for its contributions to its community and society in general, and has been named one of ‘Utah’s Best Companies to Work For’ repeatedly.  In addition, it has maintained its financial health over an extended time (at least 10 years) by having a sound business model and a strong balance sheet, and according to Bosshardt, is a “very profitable, financially strong company”.  It is also a privately owned and closely held company.

“The stated mission at Redmond is “Elevating the Human Experience”, but it is much more than a platitude,” he said. “I realize that a company like ours might sound too good to be true, or too idealistic to be a successful and profitable organization, yet we have found a way to make it work. In fact, we believe that investing heavily in “elevating the human experience’ is what makes us, and our brands, so successful.  To some it sounds overly utopian, and rightly so, but to us it sounds like a wonderful way to live and a great place to ‘work’ -if you can even call it that.”

Leadership retreats for associates and spouses are commonplace at Redmond Inc, and they’ve even started their own non-profit charitable foundation (SOAR, or Service Opportunities for Associates at Redmond).  Groups have traveled to Costa Rica to donate wheelchairs and currently there’s a group of associates in Peru to help work on a community water project there.

“It seems to take a different type of leader to start a company and grow it to a certain size than it does to build on that initial small business and grow it to something much greater,” said Bosshardt. “Many of the original family are still at Redmond and are now able to thrive in the areas of the business they love most, where before they felt they had to manage the business. Redmond has grown a lot since 1958 when two brothers set out to start a small salt company in rural Utah. It now has over 350 associates across multiple industries from mining, farming and manufacturing to retail stores and fencing; However, it is truly a small-giant with a culture and leadership team that are second to none.”




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